Top Customer Satisfaction Survey Companies in India – 2025
In an increasingly competitive business environment, understanding what customers feel, want, and expect has become more critical than ever. Customer satisfaction surveys are no longer just about collecting feedback—they’re strategic tools that drive product improvements, customer loyalty, and brand growth. In 2025, India is witnessing a boom in demand for professional survey companies that go beyond traditional methods and provide data-driven, actionable insights. Here’s a curated list of the top customer satisfaction survey companies in India, starting with a name that’s been making significant impact across industries.
1. Eminent Consultants – Pioneering Customer Insights with Purpose
At the top of our list is Eminent Consultants, a trailblazer in customer satisfaction survey solutions in India. Known for their deep industry understanding, personalized approach, and a strong mix of qualitative and quantitative tools, Eminent Consultants has become a go-to partner for businesses looking to enhance customer experience and retention.
Their services go beyond just feedback collection—they provide:
- End-to-end survey design and execution
- AI-powered analytics
- Real-time dashboards
- Industry benchmarking
- Strategic recommendations tailored to each client
With clients across retail, healthcare, banking, education, and hospitality, Eminent Consultants continues to shape how brands listen and respond to their customers in 2025.
2. Kantar India
A global name with strong Indian operations, Kantar offers deep consumer insights through its advanced research techniques. Their customer satisfaction solutions include Net Promoter Score (NPS) tracking, brand experience studies, and multi-channel survey execution.
3. NielsenIQ India
A global name with strong Indian operations, Kantar offers deep consumer insights through its advanced research techniques. Their customer satisfaction solutions include Net Promoter Score (NPS) tracking, brand experience studies, and multi-channel survey execution.
3. NielsenIQ India
NielsenIQ remains a trusted name in the research world. In India, it offers robust tools for customer journey mapping and satisfaction tracking, particularly in FMCG, telecom, and automotive sectors.
4. Ipsos India
Known for its scientific research methods, Ipsos India delivers customer satisfaction studies that combine emotional intelligence with statistical rigor. They are particularly strong in CX (Customer Experience) design and loyalty modeling.
5. Majestic MRSS
A market research firm with pan-India reach, Majestic MRSS provides traditional and digital survey capabilities. Their fast turnaround and strong local field team make them ideal for large-scale, multi-location feedback projects.
6. IMRB (Now part of Kantar Group)
IMRB has been a household name in research. Now under Kantar, it continues to deliver tailored customer feedback studies for public and private sectors alike.
7. Hansa Research
This independent Indian research agency is well-respected for its customer satisfaction indexes and CX consulting services. They work extensively with media, BFSI, and government clients.
Final Thoughts
In 2025, businesses that truly understand and act on customer feedback are the ones staying ahead. Whether you’re a startup or an enterprise, working with the right customer satisfaction survey company can unlock tremendous value—not just in retention, but in innovation and brand trust.
Eminent Consultants stands out not just as a service provider, but as a strategic partner in creating exceptional customer experiences. With a future-forward mindset and a human-centered approach, they remain the top choice for companies that care deeply about their customers.
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